15 Jul

Why Magento is a good e-commerce platform

The Internet has evolved from a simple networking medium to a universe of opportunities for communications and exchanges. In retrospect, who would have thought that websites could not only bring information but also become effective venues for business solutions?

The advent of e-commerce has changed the way people do business. With just a few keyboard strokes and mouse clicks, anyone can purchase products and services online, even on mobile devices.

Web developers are exposed to a lot of e-commerce framework options, but one of the best e-commerce platforms is Magento. Many website owners find Magento to be a complete package not only for its amazing features but also for its ease of use. Here are some of the great reasons why you should choose Magento as your e-commerce platform:

Open Source
Magento is available for free download, but it does not scrimp on features. Because of its open source nature, Magento’s source code may be modified by developers depending on what features and plugins the client or site owner wants to use on the website.

Fully Scalable
Magento’s open source capability makes it open to updates. Whatever business size the website is designed for – whether it’s a small business or a full-blown enterprise – Magento can be adjusted according to the company’s size.

User-Friendly Site Management
By default, Magento makes it easy for business owners to set up an online store, complete with a full list of products or services, as well as pricing and payment panels. If you have many stores that you need to set up, Magento has the ability to host multiple stores without skipping a beat, and provides a single Admin panel to manage all of the online stores.

For the site customer, Magento provides an easy-to-use interface equipped with efficient site navigation, zoom-in features, and product reviews. In short, Magento makes the online shopping experience pleasant for the customer.

SEO-Ready Features
What good is a great-looking e-commerce website if people cannot discover it through search? Magento makes this easy with its default SEO-friendly structure using clean URLs and keyword-rich page descriptions.

Tight Security, Effective Payment Options
While your main concern is running your business, Magento takes care of ensuring that your financial transactions are safe and secure. The e-commerce framework makes it simple for the site owner to activate dedicated IP and secure SSL for the website. In addition to this, customers are provided a good list of options for payment: PayPal, Authorize.net, credit card, and more.

There’s absolutely no question that Magento is easily one of the best e-commerce platforms available today. If you are interested to use Magento for your e-commerce plans but are unsure on how to install and manage it, we at GeeXSE can help you set up your Magento-powered online business.

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